The Apptension blog
Written by the engineers, designers and product leads who do the work. How we scope MVPs, pick a stack, run AI-assisted delivery and look after products once they are live.
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323 articles · page 15 of 27
Business8 min read
Nearshore and offshore outsourcing are two popular options for companies looking to outsource work. Both have pros and cons, and the best option for a company depends on its specific needs and goals.
Hanna Dawidko Chudziak
Business9 min read
How do you understand if your SaaS business is profitable? The answer is simple: by calculating SaaS gross margin. Though the answer is simple, it's unclear how to address this metrics. So, in this blog post, we'll explain why it's important to pay attention to your gross margin and how it's different from the net profit.
Lukasz Warchol
Technology9 min read
You are probably experiencing the same dilemma as most of us developers do - which programming language should you choose? At first glance, both JavaScript and TypeScript seem great options, but what makes these two languages different? This blog post will thoroughly discuss the difference between JavaScript and Typescript to ultimately assist you in picking up the better suited for your web application.
Zuzanna Olszewska
Technology13 min read
After reviewing which frontend frameworks are most likely to retain popularity this year, today, we’re looking into the favoured framework options of backend developers in 2023.
Olha Kurinna
Business9 min read
The rule of 40 in SaaS is a straightforward financial framework that balances revenue growth versus profit margins. It's a rule of thumb to determine your company's health or attractiveness quickly. In this post, we'll explain exactly how to calculate it, understand the results, and apply the rule of 40 in your SaaS business.
Nathalie Kim
Business8 min read
For many organizations, SaaS implementation often fails. They miss deadlines, go over budget, lack cross-functional buy-in, and more. When you invest in new software, it’s in your best interest to ensure the implementation process is efficient, clean, and fast, so it provides a quicker return on that investment.
Olha Kurinna
Business8 min read
SaaS customer journey mapping is an incredible tool to track and optimize the SaaS buyers' journey, thus significantly improving conversions and customer retention. By understanding it, you can ensure they have the best possible experience every step of the way. Read our guide to learn all the needed information.
Hanna Dawidko Chudziak
Business11 min read
14 billion users are optimizing their business processes with at least one SaaS tool. Even individuals use SaaS products (for example, Spotify or Netflix) for their day-to-day activities or pleasure. It can appear that if you have developed software as a service offering, success is guaranteed for you. However, that only scratches the surface of reality. There are better marketing strategies than simply waiting for potential clients to show up.
Lukasz Warchol
Business15 min read
Would you believe it if we told you that being a punk rock musician can help you come a long way in the real estate industry? Well, today's guest proves the point by having opened a real estate mortgage startup after having a successful career as a musician.
Nathalie Kim
Technology10 min read
On the level of organizations, we are all witnessing tremendous growth in adopting and using SaaS. Because businesses sign up for new applications, new subscriptions, and new licenses daily, they have a significant amount of software as a service (SaaS) to handle. It is estimated that the typical organization of a given size will have to manage approximately 600 SaaS licenses. However, what precisely does it mean to have a "SaaS license," and why is it essential to properly manage licenses?
Olha Kurinna
Technology6 min read
Launching new features isn't always a smooth ride. Luckily, we have feature flags. They are a way of managing new features and circumventing lengthy app approval processes when bugs occur. This article will cover the fundamentals and show you how to use feature flags.
Patryk Ziemkowski
Business3 min read
UpCity, a B2B online marketplace that connects businesses to trustworthy service providers, honored Apptension with a Premier Austin Software Development Company award!
Lukasz Warchol