Design
11
minutes read

UI vs. UX. What are the most important differences? 101 for designers

Written by
Hanna Dawidko-Chudziak
Published on
March 5, 2023
TL;DR

UI and UX designers work on various projects that demand expertise, originality, and awareness of current trends and user expectations. As a result, many diverse tasks, aims, and responsibilities are involved in UX vs. UI design. However, they blend perfectly when combining aesthetically pleasing features with practical ones that require little effort or explanation.

Author
Hanna Dawidko-Chudziak
Head of Marketing
My LinkedIn
Download 2024 SaaS Report
By subscribing you agree to our Privacy Policy.
Thank you! Your submission has been received
Oops! Something went wrong while submitting the form.
Share

Overview

While the terms "user interface" and "user experience" (UI and UX) may seem like complex languages to the average person, designers consider them indispensable tools. User interface (UI) refers to the website's visual elements, such as buttons, toggles, and icons; user experience (UX) relates to the product's physical appearance, design, color, and everything that impacts the user's engagement with the product. UX design vs. UI design is a distinct field of study despite similarities.

This article will explain everything about the difference between UX and UI, the roles and skills required for UI and UX designers, and UI-UX differences in terms of their operations.

What is UX Design?

The term "user experience" (UX) describes the overall impression that a product or service left on its end user. User experience (UX) design encompasses several facets of product development, such as branding, usability, function, and design. It aims to provide users with a satisfying interaction with a product or service.

UX design is the whole process or path a user takes when engaging with a product or service. For example, what is medium (marketing, blogs, etc.) used to introduce the customer to the service or product? Is there any communication between the brand and the customer? What is the user's emotional response to the experience? Key concerns within UX design include the following questions and much more.

You may also like: How to use White Space in Web Design?

What is UI design?

The term "user interface design" (or "UI design") describes the process of creating user interfaces. Icons, widgets, text, photos, sliders, and other interactive elements may all be a part of the user interface design process. They ensure that the product or service's visuals, transitions, and animations work together to create a pleasant and intuitive experience.

UI vs. UX: What is the difference between UI and UX?

Since UX and UI designers frequently collaborate, the two terms are often used interchangeably. However, they refer to distinct aspects of a product's or service's design. While the two positions share similar responsibilities, there are also significant distinctions, including:

Feel vs. Appearance

User experience design and user interface design are two interrelated but distinct areas of product creation. To create a positive interaction between a product and its users, UI designers focus on the aesthetics or how the product appears to the end user. User experience design, on the other hand, is concerned with the bigger picture, how the product or service makes people feel, and what features will provide them with the most meaningful and relevant interactions.

Prototyping vs. Designing

Although they share a typical workplace, UX and UI designers focus on distinct aspects of the same product. For example, while UI designers are responsible for finalizing products and designs that promote user engagement, UX designers create wireframes and testable prototypes that are the foundation of a website's or service's user flow.

High-Level vs. Details

The degree of detail and the designer's work is other crucial difference between UI and UX design. UI designers focus on the details of screens, controls, and interactions, ensuring sure everything looks good and works properly. UX designers have a broader perspective and make sure the site, service, or app's overall user flow is realistic and coherent.

UX Designer Role

There is a significant difference between UI and UX. A UX designer's work primarily entails strategy creation, testing, implementation, and evaluation of products/services and their designs.

Content strategy

Text, graphics, and multimedia content on a page or in an application are all fair game for the planning, design, and implementation processes that comprise "content strategy." Although UX designers may not necessarily be responsible for content strategy, many businesses increasingly emphasize content-driven design to provide a better customer experience. Make sure to implement all this in your content strategy as it is important to have structure in your content, and to see how this is done by example you may check out Buzznberry.

Testing and prototype

UX design relies heavily on testing and prototyping. Most designs undergo several revisions before they are finalized, and each iteration is typically backed up. Therefore, understanding standard research methods (such as A/B testing) is also helpful in UX design.

Analysis and coordination

To develop products and services for a company, UX designers frequently collaborate with a larger design team. Projects are planned, strategies are developed, plans are implemented, and results are evaluated. UX designers spend many hours thinking about what's next, critiquing what they already have, and monitoring how well it's doing.

UI designer role

You have seen UI and UX difference examples above, but now we will discuss the roles of UI designers. So, UI designers are responsible for the look and feel, as well as the usability, of a product or service.

Making and keeping a unique brand image

From a usability aspect, one of the essential parts of UI design is establishing a consistent visual brand identity for the company. Therefore, designers of user interfaces are frequently entrusted with making things that visually adhere to a company's brand guidelines.

Worth checking: 7 steps to user-centered design – a comprehensive guide to web design

Visual design

Graphic designers create and refine the visual aspects of a digital product, such as its typography, color scheme, button layout, and other UI components. Mockups are a tool that can come in handy at this stage.

Responsive layout

These days, it's not enough for a product or service to only work on one device; they must be available on multiple platforms. The term "responsive design" describes making material that can be appropriately displayed on as many different screen sizes and devices as feasible.

Interactive design

It's common practice for UI designers to create and launch the product's interactive features. The procedure may involve the use of animations or other forms of interactivity. For instance, a user interface designer may create a website to display an animation whenever a user clicks a specific button.

What skills are required for a UX/UI designer?

While conducting UI and UX differences, designing and implementing digital offerings and services require that UX and UI designers be well-versed in various relevant areas. Therefore, to succeed professionally, aspiring UX/UI designers should develop the following skills:

Wireframing

The ability to thoroughly test the framework and features of the software and web services is a vital talent for UX designers. Wireframes are like interface blueprints; they detail each component's functionality rather than focusing solely on aesthetics. Prototypes ensure that a system works well before being put into mass production, allowing designers to ensure that their products and services function as intended before going to market.

Visual design

A UX/UI designer's day-to-day work will involve visual design. For example, user interface designers employ visual design principles while crafting components for a product, like a website, app, or service. At the same time, UX designers rely mainly on their design talents while making usable prototypes. And because aesthetics and usability are intertwined, a foundation in visual design is essential for any UX/UI novice.

Investigations of end-users

Extensive user research is conducted via media like interviews, surveys, questionnaires, and focus groups to help UX designers understand what people want or expect from a product or service. Constructing efficient research tools is a crucial skill for UX designers, allowing them to make evidence-based judgments about the products they create. In some companies, this falls within the purview of a UX researcher, whereas in others, UX design and research are combined.

Might be interesting: Does design deserve more consideration from investors?

Copywriting

Copy is essential to the creation of nearly all goods and services. Quality copywriting is a fundamental component of effective user interactions, making it necessary for UX and UI designers. In addition, quality copywriting is essential for a product's aesthetics and use. The voice used in the copy is critical to a brand's visual identity, so it should be considered during the design phase.

Structure of data and information

Websites, web applications, and mobile apps are all examples of software that benefit from information architecture (IA), the process of organizing content for these applications. Effective content organization, titling, and segmentation are at the heart of information architecture. However, the objective is to clarify the user's current location, the results of their search, and the expected behavior of the service they are using. A UX/UI designer's toolkit is only complete with knowledge of IA best practices.

Conclusion

Hopefully, this article clarifies some long-standing misconceptions about UI and UX differences. What we've discussed today is only the tip of the iceberg when it comes to UX and UI; there's plenty more to both fields, and it's beneficial to read up on them in detail to gain a grasp of what they encompass and a more profound knowledge of how they differentiate.

Discover More Blog Posts

Explore our collection of insightful blog posts.