Business
9
minutes read

Startup consultant. Why might your business need one?

Written by
Nathalie Kim
Published on
December 8, 2022
TL;DR

You've recently started your own business. Congratulations! It's a huge accomplishment and one that you should be very proud of. Now that the startup phase is over, you may wonder what's next. How do you ensure that your business continues to grow and thrive? One option is to hire a startup consultant. But what exactly is a startup consultant, and when do you need one? Read on to find out.

Author
Nathalie Kim
Brand and Marketing Specialist
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Who are startup consultants?

A staggering 90% of startups fail to succeed; These are alarming stats for entrepreneurs and startups. When we look at the stats, surviving a year or two does not make a startup successful.

  • Approximately 20% of startups do not survive even for a single year.
  • The startups' failure rate for the 2nd-to-5th years is almost 50%, meaning half of the startups collapse in their 2nd-to-5th year journey.
  • Only one out of three startups survive in their ten years of journey.

These panicking stats opens the window for a Startup consultant - one who can guide startups through their journey to success. A startup consultant is a professional who helps startups identify and solve problems for smooth running, scalability, and a lot more.

They work with startups to help them grow and scale. They typically have experience working with startups and can offer advice on various topics, including marketing, product development, and business strategy.

A startup consultant can be a valuable asset to a startup because they can provide an objective perspective and fresh ideas. An ideal consultant will take the time to comprehend your business model and goals before offering advice.

You may also like: 10 tips on how to find new app ideas

Do you still need clarification about whether or not your startup could benefit from a consultant? Let's ask yourself these questions:

  • Do you have clarity about your business vision?
  • Are you struggling to attract customers or grow your revenue?
  • Do you need help developing or refining your business model?
  • Do you have the internal resources to execute your vision?
  • Are you facing any regulatory hurdles?

If you responded "no" to all or any of these questions, it might be time to consider hiring a startup consultant to avoid meeting failure sooner or later.

5 key reasons why a startup needs a consultant

As a startup, you are likely to face several challenges and obstacles. A consultant can help you overcome these challenges and reach your goals. Here are five fundamental bases for hiring a startup consultant:

  1. Business advise - startup owners have incredible ideas and brave hearts to execute them. However, lack of experience prevents them from reading ground realities and making a proactive business approach. A consultant can provide unbiased advice to implement their exceptional business ideas perfectly.
  2. Develop business models - startup consultants have intense experience working with startups; they can help you develop and implement business strategies to use business resources effectively.
  3. Improve efficiency- startup consultants can help you save time and money. They can let startups prevent repeating the mistakes made by the fallen startups.
  4. Discover opportunities - a consultant can help you tap into new markets and networks. They can enable startups to improve their basic business idea to meet market needs and find existing opportunities.
  5. Multidirectional - a consultant can bring fresh perspectives to your business. They enable startups to work with slightly different strategies to meet their goals through their consulting with startups.

When do you need a startup consultant?

A few critical indicators suggest when your startup might need to hire a consultant.

  • Struggling to meet milestones - if you are having trouble scaling your business or achieving key milestones, it might be time to seek outside help. A consultant can help you develop a plan to reach your goals and offer advice on overcoming common growth challenges.
  • Need guidance - a consultant can help you navigate through hot waters. They can provide valuable insights and expertise to let you make the best decisions for your business if facing a significant change or challenge, such as a new product launch or entering a new market.
  • Facing difficulties in scaling - an ideal consultant will ask tough questions and challenge assumptions to help you move forward. If you feel stuck and not making progress, it might be the right time to bring in a fresh perspective.

Consulting can be a helpful solution if you’re struggling with your business and not sure how to move forward. However, it entirely relies on the time and business situation, whether or not to hire a startup consultant.

We suggest you not resist hiring a startup consultant; consultancy is essential for startups to get new business perspectives and avoid testing failed business methodologies.

Why do tech companies need to collaborate with tech startup consultants?

There are multiple reasons why tech companies must collaborate with tech startup consultants. Such as

  • Tech consultants can provide an objective perspective on a company's business. They can help identify areas of improvement and offer suggestions for optimizing operations.
  • Tech startup consultants can also offer valuable insights into the latest trends in the tech industry. It can help startups stay ahead of the curve and avoid being blindsided by disruptive new technologies.
  • Consultants work with various startups, giving them a broad view of the startup ecosystem. It enables tech startup consultants to help startups navigate it effectively.
  • Consultants can provide support during times of transition or growth. They can help companies navigate through difficult times and make sure that they are positioned for success in the future.
  • The technology sector works differently than traditional businesses; a tech startup can't succeed by following conventional business models. Startup technology consulting firms have a broader understanding of the tech ecosystems, making them the best choice for technology startups seeking guidance.

For all these reasons, it is clear that tech companies must collaborate with tech startup consultants.

Worth checking: Getting funds for a startup: try venture building

What can a startup consultant do for you?

A startup consultant can be an invaluable resource if you're considering starting a business. They can help you with everything from developing your business plan to making crucial connections. If you need help deciding whether or not initiating a business is right for you, talking to a consultant can give you the clarity and direction you need.

Startups must hire a consultant at a certain point to avoid meeting failure and enjoy stability and scalability. A startup consultant can help your business in multiple ways. Such as,

  • Guidance - consulting firms can be an excellent source for taking advice and guidance on getting your startup off the ground. They can help you with market research, financial planning, and business plans.
  • Introduction to new perspectives - a startup consultant can also be a great sounding board for new ideas. If you need to figure out whether or not an idea is worth pursuing, a consultant can give you some objective feedback. They can also assist you in troubleshooting any problems you may be having with your business.
  • Connection building - a startup consultant can also provide invaluable networking connections. If you're looking for funding or tech partnerships, a consultant may have connections to help you.

Tips to choose the startup consulting firms

Picking up the right startup consulting firm can be pretty challenging, as this decision may decide the fate of a startup. We have enlisted a few things to consider while choosing a startup consulting firm.

  • Consultation firm size - you need to consider the firm’s size. A small firm may be more intimate and offer more personalized service, while a large firm may have more resources and better name recognition. Choosing a smaller or larger firm has pros and cons; choose one wisely by analyzing your consultation needs, startup age, budget, and niche.
  • Consultation firm expertise - consider the focus of the firm. Some firms focus on specific industries, while others have a more general focus. Make sure the firm you choose has experience in your industry.
  • Budget - startup firms must strictly follow their budgets to avoid fatal failures. You need to consider the fees charged by the consulting firm. Some firms charge per hour, while others charge a flat fee or a percentage of equity. Ensure you understand how the firm charges and that you are comfortable with their fees.

Finally, you need to meet with the consultants at the firm and get a feel for their personalities and expertise. Make sure you feel comfortable with them and that they understand your business goals.

Also read: What every startup founder should know about exits?

When should you not hire a startup consultant?

You may wait to hire a startup consultant in particular instances. Such as:

  • If your startup is in the very early stages and you have a limited budget, it is best to wait until you can afford to hire someone.
  • If you don't feel like you need help with strategic planning or don't think a consultant would be a good fit for your team, then it is best to hold off on hiring one.
  • If you have already started working with another consultant or firm, bringing in another consultant is generally not advisable.

Startup consultant - why might your business need one? Final words

Startup consultants assist startups in overcoming all the business-related hurdles to meet their business goals through on-time guidance and introduce them to new business perspectives. They add value to newly born businesses to enhance their chances of survival by topping up their years of experience and expertise.

Feel free to get in touch with us for guidance or technical assistance for your startups or to lay the foundation of your dream startup.

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