Mobile Applications in Healthcare

How mobile startups can create a breakthrough in the Healthcare industry?

Are you trying to build a healthcare app?

Or perhaps you already have your product ready, but you want your business to really take off? We’ve prepared materials for mobile healthcare apps founders that will help you figure out the next steps, regardless of the stage you’re at now.

Foster innovation in healthcare mobile apps

Software development is our thing, so we want to show founders how to create products that can evolve current practices, taking advantage of cutting edge tech and proven processes.

While playing with emerging tech may seem more exciting than arranging sticky notes on the wall, it is the conceptual work that may take your app from interesting to indispensable. We’ll walk you through the essential (yet often neglected) phases of designing impactful products: user research, the product discovery process, design workshops. If you’re looking strictly for tech advice, however, we’ve made sure to include a list of potential technologies to use in your MedTech app.

Having worked your way through the product discovery and design process, you may be looking for ideas on how to take your startup to the next level. Of course, your definition of the next level depends on your particular product. Most often than not, however, it has to do with securing external funding or expanding your market reach. If that’s the case for you, we’ve got you covered.

We’ll explore a few proven strategies for growing your business, both in terms of developing your mobile application and raising capital through VCs, angel investors or equity crowdfunding. Are you currently seeking investment? We’ve put together a collection of tools that will help you win that money, including a template for a winning MedTech pitch deck.

How to grow your healthcare startup?

Having worked your way through the product discovery and design process, you may be looking for ideas on how to take your startup to the next level. Of course, your definition of the next level depends on your particular product. Most often than not, however, it has to do with securing external funding or expanding your market reach. If that’s the case for you, we’ve got you covered.

We’ll explore a few proven strategies for growing your business, both in terms of developing your mobile healthcare app and raising capital through VCs, angel investors or equity crowdfunding. Are you currently seeking investment? We’ve put together a collection of tools that will help you win that money, including a template for a winning MedTech pitch deck.

AR & VR can change the healthcare industry

It doesn’t take an expert in tech to imagine how profoundly AR & VR can disrupt healthcare. Medical personnel training, remote rehabilitation, psychological treatments, in-depth patient information: the use cases are plenty and promising. Market forecasts are also encouraging, with predicted Compound Annual Growth Rate (CAGR) reaching 30%.

In this part of our guide, you’ll learn about potential directions for AR & VR apps in healthcare. We’ll also break down a viable scenario for building such an app: from tools that can be used to the timeline and costs of bringing AR & VR apps to life. Use it validate your healthcare app idea and to make informed decisions regarding its development.

Mobile apps are the future of healthcare

Accessible

Telemedicine is the answer for people with limited physical mobility or those who live in remote areas: they can seek expert medical advice without having to leave their homes.

Accurate

With patients’ documents and results integrated from different sources and stored in one place, doctors can cross-reference them and make more accurate calls regarding diagnoses and potential treatments.

Affordable

The cost of medical services creates an often impenetrable barrier for individuals with lower socioeconomic status. The adoption of mobile healthcare apps may be the way to redress these inequalities.

Convenient

Mhealth is able to provide a remedy for the minor and major inconveniences patients experience when trying to schedule their appointments or browse their medical information. Healthcare mobile apps are also convenient for doctors, who can easily access documentation and knowledge sources.

Innovative

Technological advancements often go hand in hand with medical breakthroughs. The latest tech darlings, like AI or VR, open the industry to innovations that would impossible to achieve otherwise.

Mistake-proof

Granted, digital healthcare solutions are able to decrease the number of medical errors committed by medical personnel. But it’s also important to note that mobile healthcare apps can also help patients to stay on the right track with their treatment (think medication tracking or chronic conditions monitoring).

"Thanks to mobile technologies, patients can now access doctors, medical data and perform simple medical tests easily. Having this opportunity literally in our pocket shortens the waiting time for a healthcare service and helps professionals with diagnosis."

Michał Gutkowski
Creative Director at Apptension

What about the business opportunity here?

In short: it’s massive.

The market for mobile healthcare apps is growing dynamically and is predicted to exceed $200 billion by 2025. This trend is stimulated by the wide adoption of mobile devices by medical professionals. The Future of Healthcare 2022 Hospital Vision Study forecasts that mobile devices will be used by over 95% of bedside nurses, physicians, and pharmacists. Clinical mobility is able to improve the efficiency and effectiveness of healthcare.

It’s a much-needed shift: as the relative proportion of elderly patients is increasing, their treatment is becoming more complex and expensive. At the same time, we’re witnessing a shortage of medical professionals. Mobile healthcare apps, including yours, can provide a viable solution to the challenges faced today by the industry.


Read more about healthcare apps for patients and medical professionals

If you’re looking into building healthcare mobile apps, now might be the optimal time to make it happen: the mHealth market is growing, technology advancements are starting to impact more and more areas of the industry, and healthcare-oriented startups appear regularly on “the ones to watch” lists.

We’ve curated our own list of 10 exciting MedTech startups, so you can understand the mechanics of the industry's top success stories.

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